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Many doctors refer their patients to chiropractors for a more focused treatment for their musculoskeletal problems. Some people also go there because of a friend’s recommendation. While word of mouth has always been an excellent way of spreading the word about small businesses, it is hardly enough to help them grow. If anything, a chiropractic clinic needs to be marketed online to attract more people. However, digital...
​If you haven't already check out the first blog in this series, " How to Get More Chiropractic Patients by Making a Few Simple & Free Changes to Your Website," I would highly recommend it. Knowing how to boost traffic to your website for free is a nice piggy back to the paid versions. Because more often then naught, you need one to do the other. Let's say you have done the majority of the free resources for your website, now it's...
If 2020 has taught us even one thing for business success, it's that businesses have to be even more polished, refined and "in the know" when it comes to being a presence online. Rinky-dink websites are not going to drive traffic, make people interested in what you are selling and most importantly will not convert someone to a paying customer. Now is the time more than ever, to spruce up that chiropractic website to help launch your business...
Hey, how was trying to run a chiropractic business in 2020? Unless you were the toilet paper companies, it got really rough there for a lot of us.  Especially those businesses which still operated in the four walls of brick and mortar and didn’t necessarily have all the benefits of moving everything online.   We might be good, but I don’t know if any of us who are good enough to adjust someone over zoom. ...
Before we begin this, did you read “How to Figure out your ‘Perfect’ Employee” and do the exercises? It will just make your life easier and who doesn’t need any easy win these days? The key to a fabulous job description for a chiropractor is giving enough detail about the job & the role they will be required to perform with some info about your company. This is a delicate balance.  You want to be...
I don’t think any stone has been left unturned this year no matter which city, state or country you live in.  Especially as an employer, the landscape of hiring and how employees work has changed drastically since March. With the inevitable changes that 2020 has brought to the world, have you considered how your practice needs to pivot? From employees, hiring, work environment, etc, it's a new world out there and...
September is national suicide awareness in the US.  From everything I’ve been hearing and reading, suicide have skyrocketed this year. I’m not going to quote any specific statistics because I’m not sure if the agencies that handle mental health have a super clear idea of what those numbers are yet.  I think it’s safe to say, with the horror show of 2020 how could our mental health as a general population not...
As one of the professions longest established chiropractic jobs boards Chiro Recruit has helped thousands of employers worldwide to recruit the best chiropractic talent for over eight years. Naturally we believe advertising your chiropractic jobs online is the first step to ensuring you have the best access to the widest and most targeted pool of chiropractors both globally and in your location – and at less cost! But how can you...
It’s that time of year again, (well at least for some of us) where it’s time for license renewal.  As I was pondering how to put this blog together, I did a little research to see the requirements for different states and different countries.  After about five minutes, my head started to spin and my eyes watered from all the variations. For all the newbies who are about to graduate, this blog is for you. As a...
We are going to keep rolling with my Jordan Belfort Kick.  If you do not know who is he then please read my blog “ How to Convert More Sales in Less Time .”  Let’s begin on a positive note.  Here are some things you should be doing if you want to close more patients and have them stick around longer for care and pay you more money. You’re Sharp as a Tack: when you talk to the patient on the...
I have done quite a bit of sales training over the years and one of my absolute favorite sales guys is Jordan Belfort. I will be the first to say, JB is a unique individual. If you are easily offended by colorful language then he probably isn’t the guy for you.  Depending on if you are a movie buff or how much you remember news stories it’s possible JB’s name might ring a bell for a different reason. His story was...
Search engine optimization…is it just me or are there really some down sides to owning your own business? I’m not saying SEO’s are bad but to me there are so many more interesting and exciting things to do as a business owner.  But hey, in the age of technology, speed of information and the majority of research and shopping is done online, I guess I better put SEO’s at the top of my to-do list.   If...