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Hey fellow chiropractors what's happening in the chiropractic profession in 2024? Let's take a look! 1. Integrative Care is Gaining Momentum Have you noticed the growing interest in integrative care? More and more patients are seeking holistic approaches to their health, and chiropractic care fits perfectly into that picture. We're seeing a surge in collaborations with other healthcare providers, from MDs to acupuncturists. This opens...
A decade ago, an innovative idea took shape - creating a global job board specifically designed for chiropractors. Now, 10 years later, Chiro Recruit has grown into an indispensable platform connecting talented chiropractors with opportunities around the world. The need was clear from the start; we needed to bridge gaps in our profession and bring together employers and prospective employees on one unified platform. The result? A...
Do you wear all the hats at your office? Or maybe you are considering downsizing? With all of the pandemic chaos, you might be having trouble finding staff for your office. Believe it or not, it is possible to run a chiropractic office without any staff at all! I know it sounds like a scary idea, but stick around if you want some tips on things you can do to set yourself up for success with a fully automated business! If you don’t want to...
I know what you’re probably thinking. You’ve already seen a ton of information about marketing for chiropractors out there. Or maybe you already have a marketing campaign in place that is quickly filling up your time and resources. Hear me out on this one; I promise to keep it short and sweet. It’s not your typical marketing tip, and it will take very little time and little, if any resources. As chiropractors, when we think of marketing, we...
Selecting the perfect name for your practice is as important as choosing a name for your first-born child. Names are powerful and influential. You don’t want to be too generic and blend in with the rest of the crowd. Your name helps tell your story and communicates the characteristics of your practice. The right name can attract new patients and even weed out the types of patients that may not be the best fit for your practice. You can’t rush...
Many doctors refer their patients to chiropractors for a more focused treatment for their musculoskeletal problems. Some people also go there because of a friend’s recommendation. While word of mouth has always been an excellent way of spreading the word about small businesses, it is hardly enough to help them grow. If anything, a chiropractic clinic needs to be marketed online to attract more people. However, digital marketing for...
​If you haven't already check out the first blog in this series, " How to Get More Chiropractic Patients by Making a Few Simple & Free Changes to Your Website," I would highly recommend it. Knowing how to boost traffic to your website for free is a nice piggy back to the paid versions. Because more often then naught, you need one to do the other. Let's say you have done the majority of the free resources for your website, now it's time...
If 2020 has taught us even one thing for business success, it's that businesses have to be even more polished, refined and "in the know" when it comes to being a presence online. Rinky-dink websites are not going to drive traffic, make people interested in what you are selling and most importantly will not convert someone to a paying customer. Now is the time more than ever, to spruce up that chiropractic website to help launch your business...
Hey, how was trying to run a chiropractic business in 2020? Unless you were the toilet paper companies, it got really rough there for a lot of us.  Especially those businesses which still operated in the four walls of brick and mortar and didn’t necessarily have all the benefits of moving everything online.   We might be good, but I don’t know if any of us who are good enough to adjust someone over zoom.  Hey maybe that’s just me....
Before we begin this, did you read “How to Figure out your ‘Perfect’ Employee” and do the exercises? It will just make your life easier and who doesn’t need any easy win these days? The key to a fabulous job description for a chiropractor is giving enough detail about the job & the role they will be required to perform with some info about your company. This is a delicate balance.  You want to be able to provide enough of the...
I don’t think any stone has been left unturned this year no matter which city, state or country you live in.  Especially as an employer, the landscape of hiring and how employees work has changed drastically since March. With the inevitable changes that 2020 has brought to the world, have you considered how your practice needs to pivot? From employees, hiring, work environment, etc, it's a new world out there and chiropractic employers need...
September is national suicide awareness in the US.  From everything I’ve been hearing and reading, suicide have skyrocketed this year. I’m not going to quote any specific statistics because I’m not sure if the agencies that handle mental health have a super clear idea of what those numbers are yet.  I think it’s safe to say, with the horror show of 2020 how could our mental health as a general population not be affected?  According to...