Resources

How Chiropractors Can Get a Better Return on Investment from Facebook Adverts

Mar 03, 2019

Facebook can either be an amazing ally in the advertisement of your Chiropractic Practice or it can be allusive, frustrating and a tangle of algorithms. Previously, FB was a simple and relatively effective means of getting the good word out about your business but now with over 2 billion consumers using the platform, ads have to be flashy, concise & compelling. It’s stiff competition out there but using some of these...

3 Reasons Why Having an On-Boarding Process Can Save You Time, Energy & Money

Feb 18, 2019

As with 95% of the blogs I write, the inspiration for them come from my own experiences and mishaps inside my own businesses. Once again, life has given me another topic to discuss. Wikipedia says, “ Onboarding , also known as organizational socialization, refers to the mechanism through which new employees acquire the necessary knowledge, skills, and behaviors in order to become effective organizational members and...

Why You Shouldn’t Set Another Goal in 2019… Until You Read About the Magic Step

Jan 04, 2019

It’s that time of year again to break out the resolutions to make 2019 the best year ever! It’s finally going to be the year I lose “X” amount of pounds, pay off debt or take that once in a lifetime trip. Heck, I like all of those and I would think most people living in the US or the UK would feel similarly. Here’s the deal resolutions don’t work, and neither do goals unless you...

Top 8 Things to Consider When Buying a Chiropractic Office

Dec 23, 2018

Has the “man” got you down and now you ready to serve justice by being the “man or woman” yourself? I’m only kidding but has the entrepreneur itch seized it’s grip on you? Are you tired of not running the show, being told when to show up and how it’s done? Maybe you are one of those fiscally responsible folks who has been hoarding your paychecks under your bed waiting for...

4 Unexpected Ways How Chaos in Staffing Can Inspire you to Create your Ultimate Dream Team

Nov 09, 2018

If you have ever gotten to the point in business where you are more owner than operator its unique. Your friends and family think you sit around all day sipping cocktails and watching soap operas or the better scenario (and my personal favorite) is sitting on the beach all day, sipping cocktails and counting money. Oh how I wish! The truth is many business owners still may have sleepless nights even when things are humming...

Top 3 Reasons Why You Should Always be Recruiting New Talent

Oct 25, 2018

80 hours a week, 14 days in a row..leads me to a very hard learned lesson. What is the lesson? If you are a manager, general manager or business owner who develops, hires and/or trains employees the lesson is always be recruiting . When you’re not always on the hunt for new talent that’s when the old talent is going to leave you hanging. Have you ever noticed that when you don’t have extra money sitting in the...

Close Your Clinic Doors & Get a Job

Sep 28, 2018

The Next Evolution of Employment for Chiropractors I was perusing through Chiropractic Economics and came across this article entitled “Chiropractic on the job: Worksites clinics attract more DC’s.” This is a review/ summary of that article from issue #15: September 21, 2018. Are DC’s who have owned and operated their own clinics for 10+ years really throwing in the...

How to Create an Interview Set-up that Actually Works

Sep 19, 2018

I think one of the most powerful things about owning a business is the ability to leverage making money without performing some or all of the service. This amazing gift requires one monumental thing…a great team. The hiring process can prove to be one of the more difficult tasks when it comes to running a successful business. Unless you have worked for the government interrogating people it’s not easy to ask the right...

Why Your Perfectionism is getting in the Way of Your Success

Jun 30, 2018

If you are reading this blog, there is a good chance you are a chiropractic doctor, you’re going to be a doctor or you’re thinking about being one. The ability to really help people is an amazing gift and opportunity. The dark side to drive, ambition and getting through all that schooling is usually (but not always) fueled by a very “type A” go-getter kind of personality. If that is...

The Understated Chaos of Social Media

Jun 12, 2018

I’m 31 years old; you would think that my millennial instincts would naturally kick in here. Nope. I have my hand in three franchise kickboxing studios and my own chiropractic office. Facebook without consulting me changed the rules and now traffic to my websites, which generated leads, has slowed way down. What does that mean? May was a terrible sales month across the board. It used to be easy. We would...

Hiring the Perfect Associate for your Practice is a Skill

May 27, 2018

We live in an age where information comes to us in small pieces, like 10 second videos, sound bytes, word bytes, tweets, and pictures. Whether you are into the social media sphere or you still prefer your reading materials printed as opposed to on a tablet, it doesn’t matter. If you want a great employee, you are going to need a few things in your job description to win over the roving eyes of young chiropractors....

3 Scenarios for Hiring an Associate

Mar 27, 2018

Which one Works for You? I remember my first couple of months in practice. I was working for a relatively high volume doctor. In about two months, I went from adjusting a handful of patients every week in school, to upwards of 50-70 patients a week in my new job. At night, I would go home with a sore lower back, right hand pain, and think, “how in the world am I going to keep this up for the next 30...

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